Customer Service Is A Cultural Perception

To start this off in the proper perspective let me offer to all the fathers out there a "HAPPY FATHERS DAY".

Recently, I had the opportunity to travel to Thailand. Sometimes to really learn and understand the value of lessons one needs to understand we need to see the world through the eyes or in this case the culture of someone else.

For the first time I saw an entire country whose culture both in and out of the business sector is centered in the idea that people are centered, centric in the success of life. We forget to easily what creates the power behind our success and the success of others and loose this very simple focus. For the most part it is the loss of this people are first focus that also creates most of our failures.

In a business context, for them, people come first.

In recent studies businesses are starting to learn that the customer drives competition and define our services and products, except maybe for the marketing sector, but most of all our customers define who we are as a business and as a person. The Thais realize this and when ever anyone enters there place of business or when they call on a client they humbly offer gratitude and thanks and before they even start they put the customer /client first. It has become an ingrained part of their culture. Maybe we should do the same. In a customer centered and driven business this attitude would make the difference. In fact there isn't a business running where this type of culture wouldn't redifine there level of success.


As always we invite you to share your comments and ideas.

If you would like to learn more on customer service or customer experience management please visit
"The Customer Developent Center.